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Kim Soo-Hyun Loses Big Deals Amid Controversy; K-Drama Star Dropped By Major Companies

Kim Soo-Hyun Loses Big Deals Amid Controversy; K-Drama Star Dropped By Major Companies

Kim Soo-hyun is facing intense backlash over his alleged relationship with the late Kim Sae-ron, sparking outrage across South Korea. Luxury brand Prada has reportedly severed ties with the actor, pulling his ads after growing public outcry. Images of the takedown quickly went viral, with Sae-ron’s fans applauding the move as “the right thing to do.” Initially denying any romantic ties, Soo-hyun later admitted to the relationship but insisted she was not a minor at the time. Reports, however, claim Sae-ron was just 15 while he was 27 when their relationship began.

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